When you think Porsche, visions of a racetrack or country-side cruising come to mind. Fun is the main word around Ferdinand's car. While you are thinking about how hard you can throw your 911 through a corner, the engineers at Porsche have been thinking about how they can deliver a safer car with a more powerful engine that not only gets better gas mileage, but also reduces carbon emissions.
By 1987, when catalytic converters were not required, Porsche was already including them as standard equipment on over 85% of their cars. Since this time, the engineers at Porsche have successfully reduced 1.7% C02 emissions and raised average fuel consumption across the entire Porsche lineup every year.
Let's take a look at a time line of Porsche's environmental activities:
1966: First Emissions tests are conducted
1973: Research & Develop begins to focus on long-life vehicles (extends corrosion warranty to 10 years)
1986: Employs environmentally-friendly painting process in Stuttgart plant and installs systems to clean wastewater and exhaust air that come from vehicle production
1987: Over 85% of Porsche's lineup has catalytic converters long before this became law
1993: Porsche AG initiated the Stuttgart "Car and Environment" Forum to discuss environmental strategies with other automotive manufacturers
1996: Porsche voluntarily subjected themselves to an environmental audit
1996: Porsche joined Audi, BMW, Daimler-Benz, and Volkswagen to develop eco-friendly technologies
1996: In this year Porsche celebrated 30 years of emissions testing
1997: Central "Environment and Energy" department joins with the development division in Stuttgart
2005: Hybrid development began
2007: 25% ethanol usage in certain Cayenne models
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