Have you met Win?

                If you’ve watched TV, read the newspaper, or visited Checkered Flag recently, you may have noticed a guy wearing a checkered shirt with long green sleeves, a jaunty green and white cap, and a big smile. Actually, the same guy is lying down and giving the thumbs-up sign at the top of the Checkered Blog. He’s Win Flagman, known as “Win” for short, and he is Checkered Flag’s new “spokesperson.”

Checkered Flag developed the cartoon character Win as a very visible way to express the concepts that we believe are of paramount importance in providing excellent service to our customers, whether you are just starting to think about purchasing a vehicle from us or if you are a long-time customer visiting our service department. These concepts are: honesty, being up front, friendliness, and always working with you to make all aspects of your experience at Checkered Flag truly outstanding. 

We named our character “Win,” because Checkered Flag’s theme is “Where winners buy.” We believe the words “winner” and “win” are very positive. In our view, a “winning” environment is one in which the customer benefits – we always seek to make sure that you “win” by receiving superb service, excellent value, and personalized attention to every aspect of your vehicle purchase, service, and ownership experience.

It’s our hope that every time you see Win, you will know that your complete satisfaction is Checkered Flag’s top priority.

 

Comments

[Audrey Knoth]

Do you have "Win" tee-shirts?

[katie]

Where do you sign up? I would be in for that! We need to be the first members of the "We love Win Flagmann Fan Club"!

[Tony Picardo]

I recently needed to replace the front windshield trim on my 01 BMW 530I (E39). I was told that the front windshield needed to be removed in order to remove the old trim and replace with the new trim. Not True.

A DIY person can remove and replace the trim in under 1 hour. Tools needed : Small pick, Vice Grips, Blades and Soapy Water. Be sure to take your time so not to crack the windshield when removing the old trip. My 530I looks great with the new front window trim!